Topshop, the UK-based “fast fashion” retailer that fans breathlessly speak of like it’s the virgin birth (really it’s more like the lovechild of H&M and Zara), has finally opened on this continent. The New York Times‘ Cathy Horyn says it’s not just hype.

There is no word on when or if a Chicago location is planned, but can you think of a better tenant for the embattled Block 37 shopping center?