• net-a-porter.com

French style is the ultimate go-to story idea for American fashion magazines. Throw together a striped shirt, some ballet flats, and an Hermes scarf and you’re practically guaranteed to have readers salivating over the images. But they wouldn’t keep going back to this eternal theme if it didn’t work: this month online shopping site Net-a-Porter’s “magazine” focuses on Paris and Saint-Tropez, and if the images don’t have you yearning to book a ticket to la belle France, you’re less easily manipulated than I am.