“Expose analyzed the financial records of the five most profitable publicly-traded newspaper companies in America. Not only was each profitable during last year’s apocalyptic financial collapse – averaging nearly $294 million in profits each – but when adjusted for inflation, the profits these media giants made in 2008 were higher than their 20-year average profits.”

PBS’s Expose, via Steve Rhodes, whose point about newspapers targeting a “luxury audience” (almost by definition a small minority of the potential audience) is well taken.

Related: the cover of RedEye today was not only specifically designed to give me an aesthetic seizure (“SOOOO MONEY!” STOP YELLING AT ME NEWSPAPER), the headline is also a total bait-and-switch for an SOP AP fluff piece.