I recently got a press release with the breaking news that Chicago ranks number nine in the U.S. for having the most single women per capita who are under the age of 25 and looking for older men (Hoboken is first, followed by Dallas). It’s a dubious distinction, made more dubious by the fact that the survey was conducted by a dating site that “connects men and women looking for mutually beneficial arrangements.” I sort of thought that was a goal of any relationship, but apparently this is code for sugar babies looking for sugar daddies (and vice versa).
But what does it really mean to be a sugar baby? According to the press release, probably not what you think it means! “The term ‘sugar baby’ usually calls to mind a gold digger, looking for wealthy, old men to buy her everything her heart desires . . . that outdated stereotype couldn’t be further from the truth,” it says. Their survey shows that most women using the site don’t expect “lavish gifts”—they just want to find a man to take them to dinner. Oh, and they want to dress up in heels and skirts while being taken out. They’re just old-fashioned, really. (If you are an “Established Man” or a “Perfect Princess,” you too can find your match!)