Within its first four minutes, this documentary makes it known that it’s not just an exposé: it’s also an argument for people to start seeing early childhood education as an important step in a child’s life as well as a solution for some of America’s greater problems such as criminal justice reform. Using graphics, animation, and interviews with preschool teachers, families, and scientists, directors Danny Alpert, Greg Jacobs, and Jon Siskel inform audiences why the first five years of a child’s life are some of the most important in ensuring that he or she becomes a healthy adult. It also shows how lack of high-quality, affordable child care and healthy environments result in health and behavioral problems. Though a little cheesy at times, No Small Matter effectively makes the case for why America needs to be treating early childhood education as a bigger issue than it has been.