ENTERED OFFICE: 2010, appointed by Mayor Richard M. Daley when predecessor Manny Flores was named chairman of the Illinois Commerce Commission
PREVIOUS LIFE: Printing company executive
PATRONS: United Neighborhood Organization—2003 graduate of its Metropolitan Leadership Institute, training ground for aspiring Latino power brokers
TASTES: Hipsterish. Digs Yo La Tengo, Minor Threat, and other indie rock that helps him connect with gentrifying ward.